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Top 9 Financial Trends to Adopt in 2024: From Green Finance to Digital Literacy

Posted by Bhavya Agarwal

January 15, 2024

Build confidence via endless learning, digital connectivity, green finance and more prepare for dynamic industry shifts.

It’s no secret that humans are constantly evolving. This never-ending quest for betterment applies to both the personal and professional realms. As individuals work to better themselves at work, we see a series of new trends and patterns emerging. The most noticeable is the desire to create self-assurance by acquiring new skills and adopting new working methods. 

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What are the critical trends for 2024? 

With a big focus on leaving a lighter environmental footprint, individuals and companies are adapting new ways of working. As a result, trends like skilling, green finance, digital evolution, connectivity, etc., have risen as pillars, redefining a competitive industry. In a rapidly evolving world, these also shape personal growth while setting up an individual for personal success. Additionally, they are empowering people toward a brighter, more sustainable future.

What does this mean in the long run? 

Several employees, young startups, and small businesses are adopting these trends as they go beyond providing a sense of resilience and confidence. These all extend beyond skill development or economic standards like business financial planning. Let’s find out how: 

1. Adopting green finance for a better future

Green finance integrates environmentally sustainable strategies into financial activities. It aims to create a cleaner and greener environment by reducing carbon footprints, encouraging sustainability, and providing policies, loans, and investments to develop eco-friendly projects.

2. Shifting investment standards

Traditional investment strategies are slowly losing efficacy as ESG (Environmental, Social, and Governance) factors become more recognized. Due to this, companies are raising the bar on their ESG performance as customers invest according to their values. According to the PwC Australia report, more than 60% of people establish purchasing behaviors based on sustainability and ethical criteria. This is rising by 10% annually.

3. Fostering creation and sustainability

Green finance advocates innovation in sustainable infrastructure, clean technologies, and renewable energy. These technological advancements create new avenues for employment and economic growth. Additionally, they address environmental concerns effectively.

4. Upskilling for building confidence in a dynamic landscape

In the rapidly evolving business realm, upskilling has become a priority.

Enhancing your skills helps you grow and develop your startup and small business. Furthermore, this elevates your self-assurance levels, helping you feel more optimistic and confident in a changing market.

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5. Future-proofing careers

With proper financial goal tracking, investing in upskilling can future-proof your and your company’s growth. This provides security and relevance in industries exposed to technological disruptions. Additionally, this visionary approach helps people thrive and evolve amid uncertainties.

6. Entrepreneurial growth

Did you know skill enhancement is not just limited to traditional employment? It also transforms entrepreneurs. Upskilling empowers people to experience new domains or experiment within existing industries, adding to self-sustained growth and assurance.

7. Digital evolution and connectivity

With the digital transition, the world of connectivity has changed drastically. This change has instilled a sense of assurance in our ability to adapt to evolving circumstances and learn or acquire new skills and knowledge, expanding prospects for remote work, collaboration, and networking.

According to the 2023 GEM report by UNESCO, 54% of countries have identified digital skills standards for learners. This type of learning has enabled people to upskill and reskill at their convenience, fostering professional and personal growth and development. 

8. Choosing remote collaboration

Digital connectivity has created opportunities for remote work. People can now excel using online learning resources, social networking platforms, and collaboration tools. This builds confidence in connectivity across borders, improves productivity, and embraces remote collaboration.

9. Cybersecurity awareness and digital literacy

The significance of digital literacy and cybersecurity has also increased with the accelerating dependency rate on digital platforms. Individuals prioritize risk management and gaining knowledge about digital privacy and online safety measures. Practicing these skills ingrains a sense of self-assurance in exploring the virtual world responsibly and securely.

The final word

Embracing global financial trends like green finance, skilling, and digital transformation has played an integral role in shaping personal development and self-assurance. Following these trends promotes self-improvement and builds a solid and empowered society.

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Want to know more about startups and what it takes to get started? Since 2006, Escalon has helped thousands of startups get off the ground with our back-office solutions for accounting, bookkeeping, taxes, HR, payroll, insurance, and recruiting — and we can help yours, too. Talk to an expert today.

This material has been prepared for informational purposes only. Escalon and its affiliates are not providing tax, legal or accounting advice in this article. If you would like to engage with Escalon, please contact us here.


Bhavya Agarwal
Bhavya Agarwal

Bhavya Agarwal is an ardent content writer who loves exploring the world of artistic expressions to create stories that are riveting. She has crafted fictive and engaging experiences for several renowned brands and helped them achieve their vision and mission. Besides storytelling, she can be found traveling the world, reading novels and watching anime to broaden her horizon of multiculturalism and studying different literary works.

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