How User Generated Content Can Grow Your Brand

How User Generated Content Can Grow Your Brand

Is user generated content the latest fad, or is it a viable way for you to grow your business? First, let’s define it. User generated content (UGC) is any content that unpaid contributors, your customers or fans share online. This might be in the format of reviews, social media posts, videos, blog posts, tweets, pictures […]

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What You Should Know Before Hiring an Accountant for Your Startup

Managing your money right from the start is vital to the health of your startup. When hiring an accountant, outsourcing your accounting, or hiring an employee to manage your books, you want to be absolutely confident in who you choose as they are responsible for managing your money. Your accountant helps you navigate the numbers […]

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Productivity Tools for Busy CEOs

Productivity Tools for Busy CEOs

Is productivity rising or falling in our culture as a whole? It turns out it depends on who you ask. What we can say for certain is that in our digital age and with distractions at every turn, it can be hard to stay on task. We’ve look at productivity hacks in a previous post, […]

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Ways Startups Can Add Video Content Into their Marketing Strategies

  As a startup, you’ll find video content is a powerful part of your marketing strategy, allowing you to project your brand to more people than ever before. Let’s look at three ways startups can add video content into their marketing strategies. #1:  Know Your Purpose The first thing you want to uncover when creating […]

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A growth rate of 834% in the last 3 years gets Escalon named to Inc.’s coveted list. SILICON VALLEY, Calif., Aug. 22, 2017 /PRNewswire-iReach/ — Escalon, a global leader in Essential Business Services announced that it’s been named to Inc. 5000 list of Fastest-Growing Private Companies in America. Escalon provides startups and small to medium sized businesses (SMB’s) with a […]

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