How Reviews Can be Beneficial To Your Company and How to Approach Them

• Make a plan to ask your happy customers for reviews. Your brand ambassadors are most likely to do this for you.
• Include a link on your website to all of your review sites.
• Put links at the bottom of your emails to encourage people to leave reviews.
• Send a survey to your customer base with a final link to leave a review.
• Don’t incentive reviews – most review sites frown on this.
• Consider encouraging reviews on Google and your social media platforms (be careful with Yelp).

Final Thoughts

The most important thing to remember once you’ve gotten your reviews is to acknowledge them.

If the review is negative, make sure your response is kind and sympathetic. This isn’t the place to be defensive. Remember – the Internet is watching, so be very careful with your response.

Reviews are a powerful tool for your business. Teach your employees how to ask for them, and make sure that as a business, you are proactively gaining them.

When you start getting reviews, you have an edge over the competition. Good reviews, bad reviews – they both matter. It’s your response that defines you.

Are you a new startup ready to succeed? Are you looking to get your new business off the ground and watch it rise to success? We are here for you. We can help answer your questions and guide you through the process. Outsource your HR duties, finances, payroll and more to us. Contact

Escalon

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Image: Gina Zee

Authors

Kanika Sinha

Kanika is an enthusiastic content writer who craves to push the boundaries and explore uncharted territories. With her exceptional writing skills and in-depth knowledge of business-to-business dynamics, she creates compelling narratives that help businesses achieve tangible ROI. When not hunched over the keyboard, you can find her sweating it out in the gym, or indulging in a marathon of adorable movies with her young son.

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