3 Ways Startups Can Use Social Proof to Gain Credibility with Their Audience

Your customers want to know what people think of your startup before they make a purchase. It’s part of human nature. And, this is why social proof is an integral marketing tactic for your new company. Here are five ways startups can use social proof to gain credibility with their audience. First, let’s look at social […]

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How Startups Can Have More Effective Meetings

Meetings at their core aren’t bad things, yet many employees dread them. You can set a culture in your startup for meetings that work and don’t destroy the day and your team’s morale. Let’s look at how startups can have more effective meetings. Abide by the Rule of Seven The first thing you want to […]

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What a CFO Can Do for Your Startup

What a CFO Can Do for Your Startup

If you’re like most startup founders, you are an idea person. You have what it takes to launch a new product or service, and you may have product development, marketing and sales experience. But, you might not have much experience or even desire to take on administrative work such as finance. This is where a […]

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5 Reasons Why Your Startup Needs Human Resources

Historically, HR has been the catch-all department for hiring, payroll, health insurance and other administrative tasks. It was seen as the way to get payroll moving and to handle problems. In reality, HR is much more than this if it operates effectively. It’s about creating a company culture and enhancing the worker experience in addition […]

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Why Startup Founders Should Invest Time in Personal Branding

The Head and Shoulders shampoo motto back in the 1990s was, “You never get a chance to make a second impression.” Today that phrase is used often in the realm of business. Let’s take a look at why startup founders should invest time in personal branding, because you really do only have one shot at the […]

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